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Stunning Design

A formal education in graphic design, years of print media experience and 100% pure agave creative juices combine to provide me (and you) with completely original designs. I don't fool around with that off-the-shelf templated layout garbage. If you're looking for a gap-toothed, wonky-eyed face for your site, seek on.. if you want one smoking hot piece of technology, you came to the right place.

Custom Development

You want your end-users' screens to roll-over, jiggle the handle, and then tap it's heals together and say there's no place like home? No problem. I specialize in delivering custom solutions to unique problems. I've had years of real-world, crash course training in delivering any user experience your little heart could possibly desire.

The Internet: Some of us get it, and some of us don't. And then, there's this other group of individuals altogether who not only get the internet, we build it. I'm not sure which class you belong to, but given your presence on this site, I think it's a safe bet that you aren't part of the latter. I'm also willing to wager that you've got a big idea that you're just dying to see come into fruition. Whether it be establishing a web presence, creating a marketplace, or changing the way the world works via technology (my personal favourite)... you're going to need a guide. Well, my wife, daughter & I all agree that this swarthy looking character fits the bill.

A Little About Me

I have always been interested in art of all kinds. Growing up in South Florida, I couldn't help but to be influenced by the world around me. I began drawing somewhere around age 3, painting by age 5 and had began taking formal art lessons when I was barely out of my infancy. I have been very fortunate in my life to turn my passion for the aesthetic into a career.

Since graduating with my degree in Graphic Design in 2005, I've turned my discerning eye primarily towards the fields of web design and programming. Being an artist at heart, I've been blessed with a rather unique perspective into this otherwise foreign arena. I've had much experience and even more fun working in this field and could not think of a better place to apply my skillset. I have a true thirst for knowledge and, as such, am constantly striving to stay on top of the newest trends (be it design, or technology). Given my background in fine arts, I always approach each new endeavor as a masterpiece in the making. I utilize a superior level of detail, an expert eye for color & layout and a touch of whimsy as tools for creating truly custom designs.

Download my Resume (36 KB PDF)

Technical Expertise

    SOFTWARE EXPERTISE

  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe Indesign
  • Quark Xpress
  • Adobe Dreamweaver
  • Adobe Flash
  • Visual Basic Web Developer
  • Microsoft Frontpage
  • Microsoft Access
  • Complete Microsoft Office line
  • Windows OS
  • Mac OS

    LANGUAGE EXPERTISE

  • ASP.NET
  • LEGACY ASP
  • VB.NET
  • C#.NET
  • JAVASCRIPT
  • AJAX
  • JQUERY
  • CSS
  • HTML
  • XML
  • W3C Compliancy

    DATABASE EXPERTISE

  • SQL
  • MySQL
  • Access
  • Stored Procedures

    • CMS Expertise

  • WordPress
  • Umbraco
  • DotNetNuke
  • Subsonic CMS
  • CK Editor/Finder

    MISC. EXPERTISE

  • SEO
  • IIS
  • sIFR (Scalable Inman Flash Replacement)
  • FTP & FTP administration
  • Google Webmaster Tools
  • XML Sitemap Protocol
  • CMYK/RGB/Pantone Color Management
  • Web Statistics
  • Email Administration
  • IT/Printer troubleshooting, installation & support
Industry Experience

Web Developer, Geosynthetica Inc.
West Palm Beach, FL, 6/10/2008 - PRESENT

  • Maintain client relations through daily requested content & database alterations/updates.
  • Develop Web Sites & Applications for the Geosynthetics industry.
  • ASP.NET, VB.NET, AJAX, CSS, HTML, JAVASCRIPT, MSACCESS, VB, etc.
  • Database administration & maintenance. SQL, MySQL, Access, etc.

Art Director, AdLink Publishing
Palm Springs, FL, 8/21/2006 - 6/10/2008

  • Manage Production Department of high volume publishing company.
  • Design marketing materials for the Real Estate, Scholastic, Bridal, Medical & Automotive industries.
  • Work with remote printing staff to maintain print schedule of products.
  • Direct in-house design staff in projects from conception to completion.
  • Manage outsourcing of projects to a multitude of freelance designers in the South Florida area.

Junior - Senior Graphic Designer, Berkshire Publishing Inc.
Boynton Beach, FL, 10/10/2005 - 8/21/2006

  • Hired as part of an existing design team to design sports calendars and folders.
  • After 4 months promoted to senior designer.
  • One man design team; copywriting, design, layout, prepress prep, printing to film, plating.
  • Worked directly with sales associates and in house pressmen to ensure a quality product from start to finish.

Marketing Manager/Web Developer, Code 3 Software Inc.
West Palm Beach, FL, 6/15/2004 - PRESENT

  • Develop marketing materials (i.e. Brochures, Business Cards, Newsletters, Software Documentation, etc.)
  • Create & maintain corporate brand through multiple digital and print campaigns.
  • Design, maintain & update web site.
  • Design & implement GUI for nationally certified & distributed desktop software for the Emergency Services industry.
  • Currently developing web application adaptation of the aforementioned desktop software.

  • Boca Raton Bridal

    Bridal Couture

    Project: I worked directly with the boutique owner to develop this fresh site which would appeal to the store's high-end clientele. She felt strongly that we integrate many photographs into the site's design. My solution for this was to place slideshows on each page which utilize the Flickr API to populate photos directly from her Flickr account. Allowing her to change them out whenever she wished.

    Tools: ASP.NET, VB.NET, MSSQL, PHOTOSHOP, FLICKR

    Visit Site

  • Code 3 Software

    Emergency Services Software Developer

    Project: Corporate website for technology & software vendor in the emergency services industry. My responsibilities in this project included developing graphics and layout for the site, as well as creating logos and branding which would translate well to many forms of print media. In order to contrast with the bland nature of competitors' sites, a graphic heavy layout was developed to invoke a cutting edge feel. I utilized a color palette that both grabs the users attention, as well as establishes a familiarity.

    Tools: ASP.NET, VB.NET, PHOTOSHOP

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  • East Coast Erosion Control

    Construction Material Manufacturer

    Project: Fully dynamic site for manufacturer of erosion control materials. Site features include SQL database driven product display grids, blog engine news page, Members Only document server & custom CMS admin panel to allow editing of all database content. Google translate widget included in the sidebar to appeal to their international clientele. All graphics are original. Please take notice of the random quote generator at the bottom of the right column. Quotes are pulled from a database and displayed as usable text in a custom font using SIFR (Scalable Inman Flash Replacement) technology.

    Tools: ASP.NET, C#.NET, MSSQL, AJAX, PHOTOSHOP, GOOGLE TRANSLATE, SIFR

    Visit Site

  • FL Restaurant Exchange

    Restaurant Equipment Sales

    Project: Monetized, membership-driven classifieds site for Floridian brokers of new and used restaurant/hospitality equipment. As the site's proprietor described it in our first meeting, "Think craigslist, but targeting the restaurant industry." Implementation of open source tools allowed for rapid application development. Start to finish, this site was tested and public within a month's time. Traffic has increased steadily, thus far, at an exponential rate due, in part, to SEO-friendly development techniques.

    Tools: ASP.NET, VB.NET, MSSQL, AJAX, PHOTOSHOP, XML

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  • Geosynthetica.net

    Geosynthetics News Site

    Project: Geosynthetica.net is a free-access news resource specializing in the geosynthetics and civil engineering fields. Site features include E-newsletter mass mailing tool, categorized database driven content (news articles, documents, calendar, industry links & directory), application/function specific landing pages and a rich impression-based, multi-tier ad server. Each advertiser on the site receives dynamic banner ad placement, buyer's guide integration and their own directory-style minisite.

    Tools: ASP.NET, VB.NET, MSSQL, AJAX, JQUERY, MSACCESS, CK TOOLS, ADDTHIS, GOOGLE TRANSLATE, PHOTOSHOP, FLASH

    Visit Site

  • Geosynthetica Blog

    Geosynthetics Blog Engine

    Project: This project, while currently still under development, is a Wordpress port of the previous site. We are migrating the current ASP.NET webforms GUI to a PHP site, using WordPress as our back-end. This site's completed features include automatic post syncing with facebook page, automatic generation and submission of google news sitemap in xml, syncing with public Google Calendar to events page, and much more in the works. Currently executing a conversion of our existing ASP.NET/MSSQL ad server to MySQL/PHP for inclusion.

    Tools: PHP, MySQL, JQUERY, ADDTHIS, GOOGLE APPS, PHOTOSHOP, WordPress

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  • GoFL.com

    Golf Course Directory

    Project: This is a pet project of mine which is currently still being developed. The eventual goal is to be a primarily user-driven site featuring information on Florida's many golf courses. Some tools projected for the design include course reviews, satellite imagery, scorecards, advertised discounts, expert blog, pro shop & site forum.

    Tools: ASP.NET, VB.NET, MSSQL, SUBSONIC, PHOTOSHOP, CK TOOLS, JQUERY, AJAX, JITBIT, SUBTEXT

    Visit Site

  • GSA Services

    Services Minisite for Geosynthetica.net

    Project: In addition to Geosynthetica's news site, they also offer a bevy of professional and technological services. They cater to a traditionally low-tech clientelle, and work fervently to bring their clients out of the dark ages. Unfortunately, while the company is quite well recognized throughout these industries, it is known primarily as the online news publication. This mini-site is being developed and distributed to key industry manufacturing leaders in order to outline the additional services offered by Geosynthetica. Using the jQuery slider plugin, I've designed this site on a single page. Navigation is intended to be a fluid experience that is essentially the canvas on which to portray the high-tech side of a brand which is already recognized by the industry.

    Tools: ASP.NET, VB.NET, JQUERY, PHOTOSHOP

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  • Int'l Geosynthetics Society

    Non-Profit Organization

    Project: Re-design of existing site. This new site features a rich CMS interface with WYSIWYG HTML editor for administrators, 100% role-driven dynamic content, multi-language resources library (pdf, doc, ppt & video files), project management tools for council (calendar, FTP manager, reminders), PayPal integrated membership applications, etc. This application is more than just a web site, it is the primary tool for managing the organization's membership, billing, resources and event related data.

    Tools: ASP.NET, C#.NET, MSSQL, SQL MEMBERSHIP, AJAX, JQUERY, PHP, iCAL, SUBSONIC, FLICKR, CK TOOLS, ADOBE PREMIERE, PHOTOSHOP, SUBTEXT, GOOGLE TRANSLATE, GOOGLE CALENDAR, WUFOO

    Visit Site

  • Peak GeoSolutions

    Construction Support Services

    Project: PeakGeo is an established construction management company with an extensive client base in the solid waste industry. The goal of this project was to develop a corporate, brochure-style site which could help Peak to begin establishing a web presence. Rather than distributing experience, service & technical documentation manually, they wanted a site to which they could refer potential clients. The end product is this rather formal adaptation of the traditional corporate site. This site features a flickr linked photo gallery, animated flash header and a Brag Bar on the left-hand side in which we placed thumbnail photos, testimonial quotes and key links.

    Tools: ASP.NET, VB.NET, MSSQL, FLASH, PHOTOSHOP, FLICKR

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  • Profile Products PS3

    Product Selection & Design Tool

    Project: Erosion control product selection & design calculation software developed for Profile Products, an industry leader in Sediment Control, Landscaping, Sports Fields & Turf Establishment. This project was a group effort between myself and another developer. I was responsible for the landing page content, GUI/graphics, 3D slope & channel cross-section diagrams and minor navigational code.

    Tools: ASP.NET, C#.NET, HTML, PHOTOSHOP, BRYCE

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  • SWEMA

    Stormwater Equipment Mfg. Association

    Project: Non profit organization uniting the manufactures of stormwater equipment. This site was developed as a tool for the organization to keep members appraised of new developments in the industry. As such, it boasts a feature-rich members only section containing an FTP file manager, upcoming events calendar, press releases & document server. All of these tools are managed via an admin panel that utilizes files stored in binary format directly into a secured SQL server.

    Tools: ASP.NET, VB.NET, MSSQL, PHOTOSHOP, ADOBE DESIGNER, CK FINDER

    Visit Site

  • PBRR

    Palm Beach Roadrunners

    Project: Palm Beach chapter of the Road Runners Club of America. This project consisted of porting a plain jane HTML website, which was running on Dreamweaver templates, over to a fresh DotNetNuke installation. The brunt of this project consisted of CSS augmentation along with development of graphics.

    Tools: ASP.NET, VB.NET, MSSQL, PHOTOSHOP, DotNetNuke, FLICKR

    Visit Site

Got a question?
Feel free to contact me with the form below.

David Cabrera
Palm Springs, FL
Phone: (561) 568-7888
Email Address: dave@rerainc.com
Skype: dave.rerainc.com
Aim: multimediocrity
FaceBook: DavidCabrera
Flickr: Photos
Twitter: ReraDesign
vCard: Download Card
Resume: Download Resume (36 KB PDF)

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